Vice President, Strategic Partnerships
KEH
Marissa Pipkin Caiano is a retail tech and e-commerce executive with expertise in scaling modern commerce through strategic partnerships and business development. She has helped build and grow brands across e-commerce, wholesale, resale, marketplaces, and brick-and-mortar retail, with a focus on go-to-market strategy, scaling global partnerships, and developing high-performing teams.
Marissa has held leadership roles at iconic global brands—including Ralph Lauren and Michael Kors—as well as at high-growth retail tech companies like The RealReal, Otrium, and KEH. She is skilled in leading the full partnership lifecycle—from opportunity identification and deal negotiation to onboarding and long-term expansion—and has built scalable systems to support sustainable revenue growth.
Throughout her career, Marissa has launched 250+ partnerships across enterprise, mid-market, and SMB segments, managed cross-functional teams, and led global expansion efforts across 30+ countries. She brings a strategic, hands-on approach to growth, with deep experience in CRM infrastructure, sales enablement, and performance-driven revenue leadership.
A California native who built her career in New York City, Marissa holds a B.A. from the University of California at Berkeley and an M.S. from IE New York College. She was named a NYC Fashion Fellow by the NYCEDC/92Y and served on the board of the Berkeley Alumni Network of New York.
Monday Jan 12
3:30pm - 4:15pm
New York Ballroom, Level 3
Monday Jan 12
12:00pm - 12:45pm
New York Ballroom, Level 3
Sunday Jan 11
3:30pm - 4:15pm
New York Ballroom, Level 3
Sunday Jan 11
10:00am - 10:45am
New York Ballroom, Level 3